Article in The New Yorker about Neil Gaiman.
"Gaiman’s two most recent novels, “Anansi Boys” (2005) and “The Graveyard Book” (2008)—a retelling of Rudyard Kipling’s “The Jungle Book,” set in a graveyard—débuted at No. 1 on the New York Times best-seller list in their respective categories, adult and children’s literature. Yet Gaiman remains somewhat marginal. The Times of London recently referred to him as “the most famous writer you’ve never heard of.” The New York Times waited to review “The Graveyard Book” for several months after its publication, by which time it had won the 2009 Newbery Medal, one of the highest honors in children’s fiction, and been on the best-seller list for eighteen weeks. “I have at this point a critic-proof career,” Gaiman said. “The fans already knew about the book.”